What cookies are
A cookie is a small text file that a website asks your browser to store. When you come back, the site can read it again. Cookies — and a few similar technologies, like pixels and local storage — are how a site remembers things between pages and visits.
Most are harmless and useful. Some keep the site working; others help us understand how it's used. None of the ones we use store anything sensitive, and none of them try to work out who you are by name.
Why we use them
We keep this short. We use cookies for three reasons, and that's it.
- To keep the site working. A handful of essential cookies make pages load properly and remember basic choices, like whether you've dismissed a message.
- To understand how the site is used. Aggregated analytics tell us which pages are useful and where people get stuck, so we can make it better.
- To measure our marketing. When we run a campaign, a marketing cookie helps us see whether it actually worked.
The cookies we use
Everything we set falls into one of three groups.
- Essential These make the site function. They don't need your consent because the site simply won't work properly without them. They don't track you across other websites.
- Analytics Aggregated usage data, gathered through Google Tag Manager and Google Analytics — pages visited, rough location, device and referring source. It's used to improve the site, not to identify you, and it only runs once you've agreed.
- Marketing The LinkedIn Insight Tag, which helps us measure campaigns and reach the right audience. It only runs once you've agreed.
Essential cookies aside, nothing runs until you've said yes.
Third-party tools
Some of our cookies are set by trusted third parties on our behalf. They set their own cookies under their own terms, so it's worth knowing who they are:
- Google Tag Manager & Google Analytics. How we measure site usage. See Google's privacy policy and how Google uses data.
- LinkedIn Insight Tag. How we measure marketing campaigns. See LinkedIn's privacy policy and cookie policy.
We only ever ask these tools for what we need, and we don't sell your data to anyone. There's more on how we handle data in our privacy policy.
How to control them
You're in charge, and you can change your mind whenever you like.
- Your consent choiceAnalytics and marketing cookies only load once you've agreed. You can give or withdraw that consent at any time, and withdrawing it won't affect anything that came before.
- Your browserEvery major browser lets you block or delete cookies in its settings. You can clear what's already stored, or refuse them outright.
Essential cookies are the one thing you can't switch off — turn them off and the site stops working as it should. Blocking the rest is completely fine.
Changes to this policy
We update this policy from time to time as the tools we use and the law change. When we do, we'll update the "last updated" date at the top of this page. The latest version always lives here.
How to contact us
One inbox, a real person, and a reply inside a working day.